About BBP
BBP was founded on one simple idea: rugby deserves better.
Better gear. Better resources. Better experiences for the teams and people who make the game great.
What began as a passion for creating premium custom apparel has grown into something much bigger. Today, BBP is building a complete platform for the rugby community—bringing together custom team gear, online team stores, performance apparel, and Rugby Blueprint to help players, coaches, and clubs succeed.
We're committed to delivering products with purpose, creating tools that make life easier for teams, and investing in resources that help grow the game for the next generation.
Because when rugby gets better, everyone wins.
OUR MISSION
Raising the Standard.
Our mission is to help grow the game of rugby by giving every team access to premium gear, professional team stores, and the resources they need to succeed.
We're building more than a brand—we're building a platform that supports players, coaches, clubs, and schools both on and off the field. Every product we create and every service we offer is designed with one purpose:
To raise the standard of rugby, one team at a time.
WHAT WE BELIEVE
Built With Purpose
Every product and resource should solve a real problem.
Community First
Rugby is built on relationships. We exist to support the people who grow the game.
Never Stop Improving
The pursuit of excellence never ends.
Raise the Standard
Every detail matters. Every day is an opportunity to get better.
THE RUGBY BLUEPRINT
Learn. Train. Measure. Improve. Rugby Blueprint is the educational side of BBP.It's a growing platform built to help players, coaches, and teams develop every aspect of their game. From strength and speed programs to coaching resources, downloadable tools, performance calculators, and BBP Standards, Rugby Blueprint is designed to become the go-to resource for rugby development.Whether you're chasing a starting spot, preparing your team for the season, or looking for your next challenge, Rugby Blueprint gives you the knowledge and tools to keep improving.Because better players build better teams—and better teams grow the game.
Ready to Build Something Bigger?
Whether you're designing custom team gear, launching a team store, or exploring Rugby Blueprint, we're here to help your team take the next step.